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	<title>badplate</title>
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	<link>http://badplate.com</link>
	<description>just how evil is COPPERPLATE, really?</description>
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		<title>Copperplate, why do I hate you so?</title>
		<link>http://badplate.com/2009/04/06/copperplate-why-do-i-hate-you-so/</link>
		<comments>http://badplate.com/2009/04/06/copperplate-why-do-i-hate-you-so/#comments</comments>
		<pubDate>Tue, 07 Apr 2009 06:39:34 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[general]]></category>

		<guid isPermaLink="false">http://badplate.com/?p=64</guid>
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So, as stated earlier, I may not know exactly why I hate Copperplate but I do know a few things that make me quite uncomfortable about it and they are, in my opinion, the furthest thing from frivolous. Understand, that typographic taxonomy or nomenclature, if you prefer, is, in the simplest of terms, a study [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/03/shenans.png" alt="shenans" title="shenans" width="545" height="83" class="aligncenter size-full wp-image-98" /></p>
<p>So, <a href="http://badplate.com/about">as stated earlier</a>, I may not know exactly why I hate Copperplate but I do know a few things that make me quite uncomfortable about it and they are, in my opinion, the furthest thing from frivolous. Understand, that typographic taxonomy or nomenclature, if you prefer, is, in the simplest of terms, a study in the dichotomy of characteristics: serif and sans-serif; bold and light (weight); thick and thin (contrast); ascenders and descenders; etc. The anatomy of the specific letterforms is even more elementary in that their constituent parts are specifically named. Observe:<br />
<span id="more-64"></span></p>
<p><img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/04/uppercase.jpg" alt="uppercase (A)" title="uppercase (A)" width="260" height="210" class="alignleft size-full wp-image-146" /><img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/04/lowercase.jpg" alt="lowercase (g)" title="lowercase (g)" width="260" height="210" class="alignright size-full wp-image-145" /><img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/04/serif.jpg" alt="Baskerville serif (r)" title="Baskerville serif (r)" width="260" height="210" class="alignleft size-full wp-image-144" /><img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/04/sans.jpg" alt="Gotham sans (r)" title="Gotham sans (r)" width="260" height="210" class="alignright size-full wp-image-143" /></p>
<p>It&#8217;s important to note that typography and specifically typeface design is not altogether an uncomplicated affair. Turns out, as this <a href="http://ilovetypography.com/2009/01/14/inconspicuous-vertical-metrics/">ilovetypography article</a> so well explains, that there are a lot more than the five vertical measures (descender, baseline, mean line, cap height, and ascender) that go into designing a sound typeface.</p>
<p>That said, let&#8217;s move on to why Copperplate has become such a great source typographic discomfiture.</p>
<h4>typographic indecision</h4>
<p><img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/03/serif_vs_sans.png" alt="serif vs. sans serif" title="serif vs. sans serif" width="545" height="50" class="aligncenter size-full wp-image-106" /><br />
<span class="quip">Fact:</span> Serifs are small, angular projections extending from the ends of a letterform&#8217;s strokes.<br />
<span class="quip">Fact:</span> Letterforms that have serifs are called serif or seriffed typefaces.<br />
<span class="quip">Fact:</span> Sans means: without, which means: free from; excluding; with the absence, omission, or avoidance of; not with; lacking. Therefore, letterforms without serifs are called sans-serif.<br />
<span class="quip">Fact:</span>  Gothic is a metonyms for sans-serif typeface. As is Grotesque and/ or grotesk.<br />
<img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/04/copperr.jpg" alt="Copperplate (R)" title="Copperplate (R)" width="260" height="210" class="alignleft size-full wp-image-142" /><img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/04/copperg.jpg" alt="Copperplate (G)" title="Copperplate (G)" width="260" height="210" class="alignright size-full wp-image-141" /></p>
<h4>typographic androgyny</h4>
<p><span class="quip">(or confusion, if you please)</span><br />
If we anthropomorphisize typefaces for a minute, we&#8217;ll agree that, indeed, said &#8220;angular projections extending from the ends of a letterform’s strokes&#8221; are what phenotypically make a serif typeface a serif typeface! Concordantly, the absence of these angular projections make a typeface categorically sans serif. Simple. In keeping with this genetics/ biology analogy, we will also agree that serifs are what unambiguously render serif typefaces morphologically different from sans serif. It&#8217;s easy math! It&#8217;s really an easy &#8220;if this, then that; if not this, then not that&#8221; expression. One can&#8217;t simplify the matter without effectively complicating it.</p>
<p>Before this devolves into a misdirected study of typographic discomfiture, I should simply state that what really bothers me is the ease with which Copperplate (in whatever flavor you find it) crosses from garden-variety ambiguity into an altogether new realm of pseudohermaphroditism! A sans serif bearing the quintessential characteristics of a serif. This, in my book, is not acceptable.</p>
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		<title>Welcome to Badplate</title>
		<link>http://badplate.com/2009/02/15/welcome-to-badplate/</link>
		<comments>http://badplate.com/2009/02/15/welcome-to-badplate/#comments</comments>
		<pubDate>Sun, 15 Feb 2009 12:20:24 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[general]]></category>

		<guid isPermaLink="false">http://badplate.com/?p=11</guid>
		<description><![CDATA[<img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/02/what.png" alt="what" title="what" width="545" height="100" class="aligncenter size-full wp-image-18" />]]></description>
			<content:encoded><![CDATA[<p><img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/02/what.png" alt="what" title="what" width="545" height="100" class="aligncenter size-full wp-image-18" /><br />
Badplate is my Peripatetic quest to establish, as the tagline so succintly puts, just how evil Copperplate is. It’s a grand undertaking, this, but the scope of the subject is rather narrow, and as such, this quest is terminal. At some point, it must end. Appetence for enlightenment without the promise, nay, the veritable achievement of satiation, I would argue, is rather pointless.<br />
<span id="more-11"></span><br />
Just so we&#8217;re clear, this is what we&#8217;re talking about:<br />
<img src="http://badplate.com/_badplate_1_point_0/wp-content/uploads/2009/02/copperplatespecimen.jpg" alt="copperplatespecimen" title="copperplatespecimen" width="545" height="150" class="aligncenter size-full wp-image-25" /></p>
<blockquote><p>
The original Copperplate Gothic was designed by Frederic W. Goudy in the early 1900s, and the successive weights were drawn by Clarence C. Marder for American Type Founders.
</p></blockquote>
<p><cite><a href="http://www.linotype.com/288/copperplategothic-family.html"> linotype</a></cite></p>
<h4>ps:</h4>
<p>The site is still in its infant stages so if you run into any bugs, inconsistencies or anything else I might have overlooked <span class="quip">(in design and/or functionality)</span>, <a href="http://badplate.com/contact">kindly let me know.</a></p>
<p>To help the discussion along, if you run into Copperplate in your day-to-day, <a href="http://badplate.com/submit">submit a link to the image</a> or hop on over to the <a href="http://badplate.com/forum">forum</a> and gush about it.</p>
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